Tesla has disrupted the traditional car manufacturing industry in many ways, and its use of data is no exception. Tesla's cars are equipped with a vast array of sensors and data collection tools. This data is then transmitted to Tesla's servers, where it is analyzed to identify potential issues, optimize performance and improve the user experience.

One of the significant ways that Tesla uses data is through over-the-air updates. Unlike traditional car manufacturers, that require customers to bring their vehicles into the shop for software updates or recalls, Tesla pushes software directly to the cars via a wireless connection. These updates can include improvements to performance, new features and bug fixes, all of which can be deployed quickly and efficiently. The impact is that cars improve over time, helping them maintain their value.